Representation

Korean Festival

Houston’s largest free cultural celebration — bringing over 80,000 attendees to Discovery Green in the heart of Downtown Houston.

Houston, Texas

The engagement

Evaluation and creation of unique venue sponsorship programs

Since 2009, The Korean Festival has become one of the largest free cultural events hosted at Discovery Green in Downtown Houston, drawing tens of thousands of visitors to its cultural presentation and culinary experience. Houston’s Korean Festival showcases the best of Korean food, music, performing arts, and culture. Featuring vendors and performers from all over the world. This festival reaches a broad array of Houstonians, including foodies, K-Pop fans, families, and regular Houstonians hoping to experience Korean culture in the heart of Houston.

Korean Festival Houston has grown from a local community gathering in to one of Texas’s largest cultural events, drawing large crowds each year.

ExperienceMaker has represented the Korean Festival for multiple years, crafting unique sponsorship opportunities for local businesses and major brands to interact with those attending the vehicles.

Deal at a glance

Deal Type
Sponsorship Development, Consultation, and Sales

Location
Houston, TX

Client
Houston’s Korean Festival

Our role
Multi-year agreement for festival sponsorship development/opportunities/sales

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