Meet the Team

EXPERIENCE LEADER

A veteran and pioneer in Live Entertainment and Sports sponsorships, Steve Wilson has worked with some of the biggest brands in the advertising industry. Creating long-term partnership agreements on the local, regional and national stage including naming rights, pouring rights, concert presenting rights, Broadway name in title rights and brand introductions.

With an early broadcasting background Steve was instrumental in the development of Fox Sports and its regional network sponsorship programs. He has worked with Major League Baseball, the National Basketball Association, NFL teams and college teams in the development of original programming and broadcast sponsorship platforms. He created some of the first name in title sponsorships as part of the national Broadway touring presenting subscription program with Broadway Across America. He sold the naming rights for the hugely successful Smart Financial Centre at Sugar Land which was named by Pollstar as one of the top venues in the world in 2018.

DIRECTOR OF DEVELOPMENT & RESEARCH

As Director of Development and Research, Ray's primary focus is bridging the gap between complex audience data and practical sponsorship revenue. With a career spanning from major national productions and venues to the front lines of local fairs and regional events, the approach is built on an ability to adapt high-level strategies to any market size. The process uncovers the specific, data-backed stories that make a property truly valuable to a sponsor.

Whether managing a complex portfolio or launching a new program, the priority remains the metrics that drive results: tangible audience engagement and sustainable growth. Having built a proven history of helping organizations find success in unexpected places, Ray’s objective is to bring that same expertise to help your property reach its full potential.

LEGAL COUNSEL

Louis J. Gurwitch provides EXPERIENCEMAKER with his expertise in live entertainment law. Louis brings over 25 years’ experience providing strategic business advice and legal counsel to multiple executive management teams within the sports and live entertainment industry, with an emphasis on management and operation of venues, contract negotiation and preparation, extensive experience dealing with sponsorships, merchandising, IP / branding / licensing, venue agreements, operations, and international expansion, as well as project development, including liaison with various agencies within the cities of New York, New Orleans, LA, San Antonio and Sugar Land, TX.

MARKETING

Elisa is a Marketing Professional with over a decade of experience in retail marketing, venue management, live event promotion, brand awareness, and business development. She is passionate about branding, customer experience and more. Throughout her career she has worked with Sponsorship implementation and creating the best experience for those looking to partner with venues of various type.